PROJECT: Toyota Teen Drive 365
CLIENT: Toyota and Discovery Education
May 19, 2016
Sponsored by Toyota and Discovery Education, TeenDrive365 is an annual video competition for high school students. Teens across the country submit their safe driving videos and the winning idea gets re-made into a broadcast PSA. That’s where Sapling comes in! Collaborating with the original team from developing a plan in pre-production, all the way through final post-production decisions, each year we bring the complete, week-by-week experience of production to the winning team. The completed PSA airs on all of the Discovery Networks.
Since 1998, Sapling Pictures has been telling visual stories through video. From national TV campaigns for top brands to web videos for advocacy groups, we capture stories that engage viewers and strengthen brands and missions. We serve the Washington, D.C., Maryland and the Northern Virginia region including Arlington, Fairfax, Tysons Corner and Alexandria.